In the world of franchising, not all franchise ventures guarantee success, as many franchisees encounter challenges that threaten the sustainability of their businesses. This opinion piece explores strategies crucial for revitalising struggling franchisees and emphasises the important role franchisors play in leading and supporting them. Drawing from real-world examples of franchises that have successfully turned their fortunes around, it offers valuable insights into how struggling operations could be rescued.
Refer link to article: https://drive.google.com/file/d/1AfGS5mPve7ZOP3lKoF21nWCNwFPFZRC0/view?usp=drive_link
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