Key Team Members
The founders of B2B Whiteboard are thought leaders in B2B with a speciality and proven track record in understanding new channels drive new business. The founders have spent equal time in academia and practice with over half a century of expertise in developing new business opportunities through education available to clients.
Nigel Bairstow
Co-Founder and CEO
Nigel has and impressive mix of working with key industrials Alcan Aluminium,Komatsu, Atlas Copco and 3M as well as teaching extensively across a variety of universities in Australia and Asia. His PhD focus was on hi-tech companies and how channels of distribution evolve over time.
Suresh Sood
Co-Founder and CTO
Suresh has held a number of senior positions with a variety of companies developing new business including the positions of SVP Asia with Reuters and Director Consulting TFTI. Initially training as a physicist, his PhD focuses on social media and branding.


Dear Nigel,
I enjoyed you presention on Strategy Making and Planning B2B, very intersting.
I would like to connect through Linkedin, however I need your email address to do so since we do not know each other. Or I would appreciate if you could connect with me through my email associated with Linkedin alfonsocastaneda@msn.com.
Best Regards
Alfonso Castañeda
Director – International Sales Latin América
Komatsu America Corp. Mining Division
2300 N. E. Adams Street
Peoria, IL 61650-0240
Office: 309-672-7315
Cell: 309-363-1089
E-mail acastaneda@komatsuna.com
Dear Alfonso,
I will send you my Linkedin connection. Have a great Christmas and New Year.
Best regards,
Nigel